The Google My Business Workshop is designed for entrepreneurs, freelancers, and local business owners who want to make their business stand out online. In this practical, step-by-step workshop, you’ll learn how to set up and optimize your Google My Business (GMB) profile to attract new customers and build trust with your audience.
You’ll discover how to use GMB’s tools to showcase your products, collect customer reviews, post updates, and monitor insights to improve your business performance. By the end of the workshop, you’ll have a fully optimized GMB listing that drives real-world results and enhances your local SEO ranking.
How to create and verify your Google My Business account
Strategies to optimize your profile for higher visibility
How to manage business information, photos, and reviews effectively
Using posts, offers, and updates to engage customers
How to analyze GMB insights to make data-driven decisions
Tips to rank higher in local search results
Basic computer or smartphone knowledge
A Google account (Gmail ID)
Internet connection
Willingness to learn and grow your local business online
Skill Pathshala is an online learning community with thousands of classes for creative and curious people, on topics including illustration, design, programming, photography, video, freelancing, and more. On Skill Pathshala, members come together to find inspiration and take the next step in their creative journey.